Avklare

About Avklare

The story behind the matrix

Why we built this

Many years and many, many to-do apps later, we had yet to find a to-do application that presented our priorities in a meaningful way. Most to-do apps just make our lists longer. Everything in one column, maybe separated, maybe with color, tasks given the same weight, maybe with a date attached — the dentist appointment next to the thing that could actually impact your bottom line this quarter. Nothing told us what to do first.

Avklare is built around a simple idea that's decades old but still underused: not everything urgent is important, and not everything important is urgent. The Eisenhower Matrix — plotting tasks by urgency and importance — has been around since long before software existed. We just wanted it to feel as good digitally as it does on a whiteboard.

What Avklare is

Avklare is a personal daily-driver task tool built around that AI-enabled matrix. You can invite others into your workspace if you want — family, a close collaborator, a small team — but at its core, Avklare is designed for one person deciding what matters today.

The Daily Mash-Up is your front door: log in, see what's actually worth doing right now, and go. Have just 15 minutes to work? Filter for and grab one of your high-impact tasks that can have a major impact in your work, in your life. The Matrix lets you step back and see the bigger picture visibly, unmistakably.

Who's behind it

Avklare is being built by a solo developer with decades of hands-on software experience — old enough to remember coding on an Apple II+, still writing code every day. It's a small, independent project, not a venture-backed startup chasing growth metrics. That means decisions get made because they make the product better, not because they make a pitch deck look better.

Where we are

Avklare is in beta. That means real, working software — but still evolving, with rough edges we're actively smoothing out based on feedback from people actually using it. If you're trying it during this stage, thank you! Have some feedback about what would help you be more productive? Drop us a line. You are shaping what this becomes.

Get in touch

Questions, feedback, or just want to say hi? [email protected]